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VIRAL SOCIAL MEDIA CAMPAIGN LAUNCHING VINTAGE
From coming up with the campaign concept to execution,
I brought this campaign to life and reached...
2.3M
MILLION ORGANIC IMPRESSIONS
224%
ORGANIC REACH GROWTH
From vision to virality:
The vintage category is experiencing a renaissance.
So I turned these icons into brand ambassadors...
...and let them 'speak for themselves'.
And this is what community said:
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