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GLOBAL SOCIAL MEDIA STRATEGY FOR A TEXTURED HAIR PIONEER
5X
ORGANIC VIEWS GROWTH
25 of 25
BEST REELS OF MIZANI'S HISTORY




LINK TO CONTENT
LINK TO PLATFORM ADAPTED UGC

LINK TO PLATFORM ADAPTED UGC
I built a social media strategy and editorial content plans that resulted in repeated viral moments, growing organic views 5X times.
I created and produced 25 of 25 best reels of all time in the first 6 months of ownership, with views reaching 45K.
I grew community engagement and positive organic sentiment within B2B and B2C audience of the brand
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